Damian Hughes
Damian Hughes is a leading sports psychologist, entrepreneur and founder of Liquid Thinkers (www.liquidthinker.com), a company which shows a wide range of clients in sport and business how they can apply the methods of successful icons within their respective fields.
Based in Manchester, Damian's work has been praised by the likes of Sir Richard Branson, Muhammad Ali, Sir Terry Leahy and Sir Alex Ferguson among others, while the England rugby union side, the Great Britain rugby league team and Bradford Bulls are just a few of the organisations who have employed the Liquid Thinker as an advisor.
Damian has also authored three best-selling books – 'Liquid Thinking', 'Liquid Leadership' and 'The Liquid Thinking Survival Guide to Change' – which give an insight into organisational psychology, explaining to the reader how they can also apply case-studied examples to their own lives.
Jennings has the belief
British boxer Michael Jennings has the fight of his life this weekend when he takes on strong favourite Miguel Cotto at Madison Square Garden.
I have been working with Jennings as his sports psychologist in preparation for this tough contest.
Michael has worked hard to develop his mental toughness in preparation for this occasion.
The phrase 'controlling the controllables' is often used but never more apt for this weekend.
Rather than allowing himself to get caught up in the occasion or worry about his perceived odds, he is going back and focusing on the fundamentals - his speed, footwork and rapier-like jabbing technique.