Setanta Sports USA
New York, July 1, 2009 – In response to some level of customer confusion following the announcement on June 23rd that sports broadcaster, Setanta Sports, is no longer trading in Great Britain, Setanta Sports USA today moved to clarify that it is business as usual in America.
Setanta Sports US is part of the Setanta Sports International group of companies which also includes the Setanta Sports Canada, Setanta Sports Australia, and Setanta Transmissions, which provides broadcast facilities to all Setanta International channels. None of these businesses has been affected by the closure of the British operation.
The acquisition of broadcast rights for Setanta Sports US and the other international businesses has always been entirely separate to the rights that were acquired for Setanta Sports in Britain. Accordingly there has been no change to the premium live sports content schedule and broadcasts which includes the upcoming season of the Barclays Premier League, UEFA Champions League, the FA Cup, Coca-Cola Championship and Heineken European Cup, amongst other top-notch programming.
There has been no change to the Setanta Sports US live and exclusive sports content schedule,” commented Roger Hall, Managing Director, Setanta Sports International. “It’s business as usual and we look forward to the start of the new soccer season as well as providing our partners and subscribers with any additional information during the coming weeks.”
Setanta Sports International operates the only dedicated International sports and rugby channel in the US, Canada and Australia. In 2009, the 24-hour, digital pay TV network will air more than 1,500 live events, including European and International soccer, world-class rugby and other sports programming designed to meet the growing demands of international sports fans living in North America. Setanta Sports is currently available to subscribers in the US via DIRECTV, DISH Networks, Comcast, Cox, RCN, Verizon FiOS TV and AT&T U-verse as well as in commercial settings such as sports bars and pubs nationwide.